Sadly, we talk about products more than the values we stand for – not just in the business world but also in the non-profit world.
For example, some of us still believe we don’t need to discuss building an equitable world – free of systemic barriers – because it’s divisive and polarising. So, let’s talk about products we can sell.
Watch how Steve Jobs got it right more than 25 years ago: don’t sell products. Sell core values
YouTube
Comments
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